Moving from a legacy e-commerce platform to WooCommerce is a major project. Poor planning leads to lost data, broken SEO, and unhappy customers. This checklist helps enterprises migrate successfully.

Pre-Migration Planning

Audit Current Platform

• Document all products, categories, and attributes
• List all integrations (ERP, CRM, shipping, payment)
• Map all URL structures
• Identify custom functionality
• Document current performance metrics

Define Success Criteria

What does successful migration look like? Set measurable goals for performance, conversion rate, and functionality.

Data Migration

Products

Export all product data including: titles, descriptions, prices, images, categories, attributes, variations, and inventory levels. Clean data before importing – fix inconsistencies, remove duplicates.

Customers

Migrate customer accounts with: contact information, addresses, order history, and account preferences. Note: passwords usually cannot be migrated directly.

Orders

Historical orders matter for: customer service reference, accounting records, and analytics. Import at least 2-3 years of order history.

SEO Migration

SEO migration is critical. Poor handling can destroy organic traffic.

• Map all old URLs to new URLs
• Set up 301 redirects for every changed URL
• Migrate meta titles and descriptions
• Submit new sitemap to search engines
• Monitor rankings closely after launch

Integration Migration

Rebuild all integrations: payment gateways, shipping providers, ERP connections, email marketing, and analytics tools.

Testing

Before launch: test all checkout flows, verify payment processing, check email notifications, test on mobile devices, verify integrations work, and load test with expected traffic.

Go-Live Strategy

Plan for: scheduled maintenance window, DNS changes, SSL certificate setup, final data sync, and rollback plan if issues occur.

Need help with your migration? Contact our team.