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T. Erkan Şahan

Etsy’s ChatGPT App Pivot and What It Says About Agentic Commerce

October 14, 2026• Category: Advanced Solutions • Blog • Enterprise Solutions

Etsy pulled its ChatGPT checkout and shipped a native app instead. What the Etsy ChatGPT app pivot says about agentic commerce, and the build underneath....

The Unbilled AI Overhead the Agency Absorbs, and Why

October 12, 2026• Category: Advanced Solutions • Blog • Enterprise Solutions

When an agency bills you for AI, four kinds of unbilled AI overhead stay on their side of the meter. Here is the arithmetic that decides it....

Retail AI Assistants at Scale: Lowe’s, Home Depot, IKEA

October 11, 2026• Category: Advanced Solutions • Blog • Enterprise Solutions

Three retail AI assistants at scale: Lowe's Mylow triples conversion, Home Depot's Magic Apron handles millions, IKEA's Billie assists 74%....

Readable Versus Recommended: What AI Search Really Rewards

October 10, 2026• Category: Advanced Solutions • Blog • SEO Guides

Readable versus recommended is now a budget question, not a style choice. Five voices on where that line sits and what to build on top of it....

Who Owns AI Discoverability Inside Your Organisation

October 9, 2026• Category: Blog • Enterprise Solutions • WP VIP

Only 5% of enterprises have a named owner for AI discoverability. Who should hold the role, what it covers, and the WordPress build behind it....

GenAI Content Production at Scale: Mondelez’s $40M Bet

October 8, 2026• Category: Advanced Solutions • Blog • Enterprise Solutions

Mondelez committed $40M to a proprietary GenAI content production platform targeting 30-50% cost cuts. What a mid-market WooCommerce store can copy....

Click-and-Collect Economics: Target, Walmart, Best Buy

October 7, 2026• Category: Advanced Solutions • Blog • Enterprise Solutions

Click-and-collect economics behind three retailers with public figures, and what a mid-market WooCommerce store can copy without a new warehouse....

The GenAI Pilot to Production Gap: Six Voices on What Scales

October 6, 2026• Category: Advanced Solutions • Blog • Enterprise Solutions

Six named voices on the GenAI pilot to production gap: what moves 5% of enterprise AI into real value, and what keeps the other 95% stuck....

The Loyalty Argument in 2027: Six Named Voices on AI and Data

October 5, 2026• Category: Blog • Enterprise Solutions

Loyalty in 2027: six named voices on what first-party data and AI change for retention budgets, and what they do not. Antavo, Deloitte, Gartner, Sharp....

What a WordPress VIP Sandbox Teaches You About an Agency

October 4, 2026• Category: Blog • Enterprise Solutions • WP VIP

What a WordPress VIP sandbox turns up that the sales deck does not: four findings an agency should carry out of a platform evaluation....

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