Some people say WordPress is “just a blogging tool” or “cheap software for small businesses.” But here’s a fact: 43.5% of all websites on the internet run on WordPress. Are all these website owners making a mistake? Let’s look at the numbers.
The Numbers Don’t Lie
According to W3Techs, WordPress powers 43.5% of all websites worldwide. That’s not 43% of blogs. That’s 43% of everything on the internet.
Let that sink in. Nearly half of the web uses the same platform.
“WordPress has grown from a simple blogging tool to the world’s most popular content management system.”
— WordPress.com Official Blog
What About the CMS Market?
When we look at websites that use a content management system (CMS), WordPress dominates even more. It holds 64.3% of the entire CMS market. The second place? Shopify with just 6.7%. Then Wix with 5.2%.
WordPress has more market share than all other CMS platforms combined.
| CMS Platform | Market Share |
|---|---|
| WordPress | 64.3% |
| Shopify | 6.7% |
| Wix | 5.2% |
| Squarespace | 3.0% |
| Joomla | 2.6% |
| Others | 18.2% |
The “Cheap Software” Myth
Here’s a common misconception: WordPress is free, so it must be cheap and low-quality.
Yes, WordPress core is open-source and free. But so is Linux. And Linux runs most of the internet’s servers, including Google, Amazon, and Facebook.
Free doesn’t mean cheap. Free means freedom.
- Freedom to customize everything
- Freedom to choose your hosting
- Freedom to own your data
- Freedom from vendor lock-in
Enterprise WordPress projects can cost $100,000 or more. The platform is free. The expertise, customization, and infrastructure are not.
Top Websites Trust WordPress
According to BuiltWith data:
- 29.65% of the top 100,000 websites use WordPress
- 25.33% of the top 10,000 websites use WordPress
- 21.75% of the top 1 million websites use WordPress
These are not hobby blogs. These are high-traffic, enterprise-level websites. They have budgets. They have technical teams. They chose WordPress.
“42% of large enterprises with 100+ employees use WordPress for their websites or blogs.”
— GrowthScribe WordPress Statistics
But What About the Critics?
Some analysts argue that the “43%” number is inflated. They say many WordPress installations are abandoned or unused. According to Afteractive’s analysis, the real number might be closer to 5-7% of “active” websites.
Fair point. But even if we accept this lower number, WordPress is still the most popular CMS by a huge margin. No other platform comes close.
And here’s what critics miss: Those “abandoned” sites exist because WordPress has a low barrier to entry. People can experiment. They can learn. They can fail safely.
That’s a feature, not a bug.
Enterprise WordPress vs Hobby WordPress
There’s a big difference between a personal blog and an enterprise WordPress site. Let’s be clear about this.
Hobby WordPress
- Shared hosting ($5/month)
- Free themes
- Basic plugins
- Minimal security
- No caching strategy
Enterprise WordPress
- Managed hosting (WordPress VIP, WP Engine)
- Custom theme development
- Enterprise plugins and custom code
- Security audits and hardening
- CDN, caching, load balancing
When people criticize WordPress, they often compare hobby sites to enterprise custom solutions. That’s not a fair comparison.
Enterprise WordPress is a different animal. It powers some of the world’s biggest websites. We’ll look at those examples in the next article.
The Real Question
So, is 43% of the internet wrong?
Are Disney, Sony, Microsoft, BBC, and NASA all making a mistake?
Are they too cheap to build custom software?
Or maybe — just maybe — they know something that the “WordPress is cheap” critics don’t understand.
WordPress is not cheap. It’s smart.
Key Takeaways
- WordPress powers 43.5% of all websites and 64.3% of the CMS market
- Nearly 30% of the top 100,000 websites use WordPress
- 42% of large enterprises use WordPress
- “Free” means freedom, not low quality
- Enterprise WordPress is very different from hobby WordPress
Next in this series: “Disney, Sony, NASA… Are They Broke?” — A look at the world’s biggest brands that trust WordPress.
Sources
Last modified: February 5, 2026
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